By doing so, retailers can ensure that planograms are properly executed and result in optimized product placement.Ħ. This involves ensuring that visual merchandisers understand how to use the planogram software and agree on merchandising rules for each category. The fifth step is to train visual merchandisers to use the planogram and agree on merchandising rules for each category. Train Visual merchandiser to use planogram and agree on merchandising rules for each category. By reviewing and approving planograms with category heads, retailers can ensure that they are optimized for each category and meet business goals.ĥ. Planogram software allows retailers to create detailed planograms that optimize product placement and ensure that shelves and fixtures are properly utilized. The fourth step is to create a planogram using software and review/approve it with category heads. Create Planogram using software and review/approve with category heads By creating a CDT, retailers can optimize the placement of products within each category and improve the customer experience.Ĥ.
This involves understanding the customer profile, buying behavior, and decision-making process for each category. The third step is to create a CDT (category/customer decision tree) for all categories. Create CDT (category/customer decision tree) for all categories This includes understanding the height and width of each fixture and shelf, as well as the number of facings available for each SKU.ģ. The next step is to gather all the fixtures options and shelves dimensions used in your retail stores. Gather all fixtures options and shelves dimensions used in your retail stores This information is critical for creating accurate planograms that optimize product placement and ensure that shelves and fixtures are properly utilized.Ģ. The first step in creating an effective planogram is to gather and create a database of all the SKUs in your inventory, along with their dimensions and photos. Gather and create SKU's dimensions & photos database
In this article, we will discuss each step of the planogram creation process and how it can help retailers improve their operations and drive growth.ġ. An effective planogram creation process involves gathering and analysing data, creating a planogram using software, training visual merchandisers, and reviewing planogram performance regularly. Planograms are essential tools for retailers who want to optimize their store layout and maximize sales. Effective Planogram Creation Process: How to Optimize Your Retail Space Planning
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